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5 Questions with Atlanta Campus Alumni and Founder of Music Licensing Company Steele Sync, Mathew Steele

mathew steele

Here at SAE Institute, many of our graduates go on to carve out their own paths in the audio and entertainment industry, launching businesses that reflect their unique vision and expertise.

This week, we connected with SAE Institute Atlanta alumni Mathew Steele, who is the founder of SteeleSync, a music licensing company that provides services for films, television shows, video games, and ads, while aiming to shine a light on the many talented and hardworking indie artists out there. Follow along to learn more about Mathew’s background in music, why he created SteeleSync, and the advice he has for current students.

Who or what inspired you to get into the music business? 

I fell in love with music in middle school and in high school. I made custom CDs for people after graduating high school. I started an independent label in Tampa, Florida. We had some talent but we didn’t have much of a music scene in Tampa so that’s why I moved to Atlanta and went to SAE Institute to get a trade in the music business.

Your company, SteeleSync, was created to give indie acts a chance to get exposure and blossom in their careers. Why is this important to you?

It is part of my mission to be an advocate for Music since Sync licensing is a win-win situation because you’re getting money and exposure at the same time which is very helpful for independent artists trying to get a buzz or grow an audience.

What’s one thing artists should know about music licensing? 

To have all splits, metadata, and contact information attached to the MP3 and AIFF file. Do your research with imdb and tunefind.com.

What was your experience like at SAE Institute Atlanta? 

It was amazing, I was in the first class of seven and I had all the rooms to myself pretty much. I took full advantage of it and brought in a few artists and recorded them, mixed a few things, and I had a lab partner who was first in the class (EC Hamilton, who has been working with T-pain and a few other artists) so that helped me.

What advice do you have for current Audio or Entertainment Business students looking to find success in the music entertainment industry? 

Know that this is a marathon, not a sprint. You have to be politely persistent, and relentless in this business. Also, build a team around you that you can rely on and depend on. Focus on finding someone to improve your imperfections.

For more information about the Atlanta campus or our Audio and Entertainment Business programs, visit us online or get in touch by phone at 404-526-9366.